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A year-and-half following its launch, KoBiz Online Screening is presenting a new look. As a service offered on the KoBiz English language website, it first opened with only basic functions such as streaming services of uploaded films and regular reports on screening traffic. However, following a consistent effort to improve and amend problems by keeping an open ear to comments and requests from content providers as well as users, the site has successfully managed to stabilize its services within its basic framework.

The site’s main page, which requires a login has now been renovated. A special screening showcase that groups together films programmed at major domestic and international film festivals will be highlighted on this main page. Previously, a film’s festival participation and awards list could only be accessed by going into the film’s unique page. As a result, the revamped page makes it easier to see a film’s achievements at local and foreign film festivals.

In addition, another user-friendly function has been implemented. The new ‘Add to My Favorites’ menu enables users to create a personal list of films desired for screening so that they can revisit approved screening requests at a glance. Moreover, if the user likes a film, they will soon be able to contact the service providers (sales agents) directly on the website through a commenting system instead of contacting them through the email addresses provided on the details page. Other future improvements include an upgraded search engine and a new mobile web page designed exclusively for screening.

The current online screening function only offers users the chance to screen completed films, but KoBiz is looking into the possibility of providing rough cut versions of films in production to investors in the hopes of attracting foreign investment. KoBiz is convinced that such an attempt can make way for a small but alternative market to work with many foreign investors who are looking to support high-quality films experiencing difficulties in financing, and especially films that are still in production. 

This year, KoBiz is planning to expand its online screening service from films screened at the Busan International Film Festival, Pucheon International Fantastic Film Festival and Jeonju International Film Festival to those from the International Women’s Film Festival in Seoul, Jecheon International Music & Film Festival, Korean World Youth Film Festival and the DMZ Docs International Documentary Film festival. This expanded service is expected to provide foreign film professionals with the opportunity to discover a richer variety of Korean films.

 

By Gina SON (International Promotion Department, KOFIC)