Hong Kong-based journalist Mathew Scott reports on the cinema ticket pricing schemes of Hong Kong, the key hub of the Asian film industry, to shed light on the recent ticket price discourse in Korea.

※ The contributions of external writers may differ from the opinions of KoBiz & KOFIC, and they do not represent the official views of KOFIC. 

South Korea's ongoing conversation about domestic ticket pricing spilled into the global arena at this year's 29th Busan International Film Festival (BIFF),ﾠan event where, traditionally, the film world arrives armed with questions about what's hot (and what's not) in the local industry as well as about the issues that have had local tongues wagging.

During the many and varied seminars that helped form a packed schedule across both BIFF and the concurrent Asian Contents & Film Market, as well as in the cafes and restaurants where festival guests gather, it was an issue that was raised time and again.